Analyst, Japan Digital Marketing

About this role

As part of the APAC Digital Marketing team, you will be responsible for developing data and insights solutions to monitor marketing performance and measure commercial success. Your role involves collaborating with various teams (marketing, digital, strategic comms, platform engineering) to develop and implement measurement framework, reporting tools and lead generation strategies for Japan. You will leverage your expertise in data analysis, digital marketing, and project management to optimize marketing efforts and support business objectives.

Key responsibilities of the role include:

• Create, maintain, and optimize digital assets across owned media channels (e.g., email newsletters, webpages, LINE messages), utilizing front-end coding skills for digital content development and updates.
• Collaborate flexibly with internal stakeholders (content owners) and relevant global teams on the design, execution, and management of email campaigns in Eloqua and web content in TeamSite.
• Submit and review compliant marketing materials for external publication, ensuring adherence to risk classification, audience targeting, and regulatory standards through structured workflows and tools like RedOak and GLS
• Assist in the creation, maintenance and development of marketing analytics dashboard, leveraging data visualization tool (preferably Adobe Analytics, Content square).
• Conduct data analysis to derive market insights, identify trends, and provide recommendations for optimizing marketing efforts. Support team in communicating findings and recommendations from digital tools (such as Meltwater and Conductor) to stakeholders.
• Collaborate with Global Digital to implement lead generation strategies tailored for key markets in the APAC region.

Our ideal candidate is:

• A strategic thinker with a passion for data and analytics.
• Strong problem-solving skills and the ability to derive actionable insights from complex data sets.
• Excellent communication skills, with the ability to present findings and recommendations clearly to stakeholders.
• A team player who can collaborate effectively with cross-functional teams.
• Proactive and self-motivated, with a keen eye for detail.
• Experience in project management, with the ability to manage multiple projects and deadlines effectively.

Qualifications:

• Bachelor's degree in Marketing, Data Science, or a related field.
• 1-2 years of experience in marketing analytics, data analysis, or a related role.
• Experience with marketing analytics dashboards (Adobe Analytics).
• Experience with CRM systems and marketing technology stacks is a plus.
• Familiarity with the APAC market and digital marketing trends is preferred.
• Good project management skills.
• Excellent verbal and written communication and presentation skills, and the ability to interface directly with internal clients.
• Experience leading the development and implementation of automated trigger campaigns (acquisition/nurture) and lead generation programs preferred.
• Ability to work in a high-energy, dynamic environment. Self-motivated with ability to work under tight schedules and fast-learner.

Our benefits

To help you stay energized, engaged and inspired, we offer a wide range of benefits including a strong retirement plan, tuition reimbursement, comprehensive healthcare, support for working parents and Flexible Time Off (FTO) so you can relax, recharge and be there for the people you care about.

Our hybrid work model

BlackRock’s hybrid work model is designed to enable a culture of collaboration and apprenticeship that enriches the experience of our employees, while supporting flexibility for all. Employees are currently required to work at least 4 days in the office per week, with the flexibility to work from home 1 day a week. Some business groups may require more time in the office due to their roles and responsibilities. We remain focused on increasing the impactful moments that arise when we work together in person – aligned with our commitment to performance and innovation. As a new joiner, you can count on this hybrid model to accelerate your learning and onboarding experience here at BlackRock.

About BlackRock

At BlackRock, we are all connected by one mission: to help more and more people experience financial well-being.  Our clients, and the people they serve, are saving for retirement, paying for their children’s educations, buying homes and starting businesses. Their investments also help to strengthen the global economy: support businesses small and large; finance infrastructure projects that connect and power cities; and facilitate innovations that drive progress.

This mission would not be possible without our smartest investment – the one we make in our employees. It’s why we’re dedicated to creating an environment where our colleagues feel welcomed, valued and supported with networks, benefits and development opportunities to help them thrive.

For additional information on BlackRock, please visit @blackrock | Twitter: @blackrock | LinkedIn: www.linkedin.com/company/blackrock

BlackRock is proud to be an Equal Opportunity Employer.  We evaluate qualified applicants without regard to age, disability, family status, gender identity, race, religion, sex, sexual orientation and other protected attributes at law.