Alpha Marketing Strategy Associate

About this role

Team:

The Marketing team at BlackRock is a dynamic, global function that plays a critical role in helping drive many of the firm’s most urgent cross-functional initiatives.  Together with our partners (both internal and external), we create the conditions that maximize business outcomes for the firm.

We specialize in a diverse range of functions to provide robust campaigns, advertising, communications, training, investment & educational material, and events, all supported by global centers of excellence spanning content strategy, research & analytics, and digital platforms & experiences.

Generating alpha is core to the foundation and heart of BlackRock.  Alpha Marketing leads marketing for BlackRock’s alpha-generating platforms across active EQ, active FI, multi-asset strategies and alternatives.  Our mission is to help BlackRock’s partners and clients to achieve the alpha so critical to their investment needs and objectives.  We are responsible for building BlackRock’s active and alternatives brands and marketing our full range of investment vehicles across client segments globally.

Role and impact:

The Alpha Marketing team is seeking a Marketing Strategy Associate.  Their core focus will be developing and executing a marketing strategy to raise consideration of our alpha-generating platform across audiences (end investors, Financial Advisors, and Institutional investors).

The successful candidate will work in close partnership with our Alpha Marketing Content team to identify the most interesting and exciting insights to build integrating marketing activations around, aligned with business priorities, and then bring them to life!.

Our Alpha Marketing Strategy Associate will also work in close partnership with our active and alternatives pillar marketers – as well as product strategists and portfolio managers – to understand and execute on specific client needs relative to each asset class and each of our investment businesses.

Responsibilities:

• Partner with Alpha Marketing Leadership to develop and articulate integrated marketing approaches that drive consideration of – and ultimately flows into – our active strategies
• Collaborate with distribution partners across BlackRock globally to execute integrated marketing campaigns, with a focus on efficacy, measurement and ROI across initiatives
• Partner with investors, researchers and product strategists to deliver extraordinary insights to current and prospective clients

You have:

• 3+ years’ experience in investment marketing, product strategy or similar
• Understanding of asset management industry and markets
• Deep knowledge of marketing strategy
• Expertise in multiple scaled marketing mediums (web, social, events, etc.)
• Eagerness and ability to “think outside the box” and bring new ideas to the table
• Self-starter and able to execute with minimal direction and oversight
• Strong written and verbal communication skills

For New York City only: The salary range for this position is $95,000 - $125,000. Additionally, employees are eligible for an annual discretionary bonus, and benefits including heath care, leave benefits, and retirement benefits. BlackRock operates a pay-for-performance compensation philosophy and your total compensation may vary based on role, location, and firm, department and individual performance.

Our benefits

To help you stay energized, engaged and inspired, we offer a wide range of benefits including a strong retirement plan, tuition reimbursement, comprehensive healthcare, support for working parents and Flexible Time Off (FTO) so you can relax, recharge and be there for the people you care about.

Our hybrid work model

BlackRock’s hybrid work model is designed to enable a culture of collaboration and apprenticeship that enriches the experience of our employees, while supporting flexibility for all. Employees are currently required to work at least 4 days in the office per week, with the flexibility to work from home 1 day a week. Some business groups may require more time in the office due to their roles and responsibilities. We remain focused on increasing the impactful moments that arise when we work together in person – aligned with our commitment to performance and innovation. As a new joiner, you can count on this hybrid model to accelerate your learning and onboarding experience here at BlackRock.

About BlackRock

At BlackRock, we are all connected by one mission: to help more and more people experience financial well-being.  Our clients, and the people they serve, are saving for retirement, paying for their children’s educations, buying homes and starting businesses. Their investments also help to strengthen the global economy: support businesses small and large; finance infrastructure projects that connect and power cities; and facilitate innovations that drive progress.

This mission would not be possible without our smartest investment – the one we make in our employees. It’s why we’re dedicated to creating an environment where our colleagues feel welcomed, valued and supported with networks, benefits and development opportunities to help them thrive.

For additional information on BlackRock, please visit @blackrock | Twitter: @blackrock | LinkedIn: www.linkedin.com/company/blackrock

BlackRock is proud to be an Equal Opportunity and Affirmative Action Employer.  We evaluate qualified applicants without regard to race, color, national origin, religion, sex, sexual orientation, gender identity, disability, protected veteran status, and other statuses protected by law.

BlackRock will consider for employment qualified applicants with arrest or conviction records in a manner consistent with the requirements of the law, including any applicable fair chance law.