Digital Marketing Operations Lead, Vice President

About this role

About the Role

We are thrilled to present an outstanding opportunity for a seasoned Digital Operations Leader (MarTech) to join our team in Mumbai, Maharashtra, India. This role is ideal for an ambitious professional looking to lead and improve digital operations within a world-class marketing environment.

As the Digital Operations Lead, you will drive efficiency and improve customer engagement through innovative solutions and flawless execution!

Responsibilities

• Leadership & Team Development: Lead, mentor, and develop high-performing teams of marketing technologists, encouraging a culture of innovation and excellence.

• Coordinate digital operations functions, including email marketing, website personalization, audience management, and automation of processes and reporting.

• Strategic Collaboration: Work closely with cross-functional collaborators to develop and own the roadmap for digital operations, ensuring alignment with business objectives.

• HR & Administrative Oversight: Manage HR-related tasks such as performance reviews, employee development, conflict resolution, and lead recruitment efforts to support team growth.

• Process Improvement: Implement standard methodologies and tools to enhance campaign delivery and performance measurement, driving continuous improvement initiatives.

• Collaborator Engagement: Develop and maintain positive relationships with key collaborators, including clients, partners, and vendors, to support business goals.

• Compliance & Policy Adherence: Ensure compliance with company policies and foster a collaborative and inclusive team culture.

Required Qualifications and Experience

• Over 10 years of proven experience in a senior leadership role within marketing operations, with a strong focus on completing and delivering Marketing Technology (MarTech) platform solutions.

• Master’s degree in Marketing, Software Engineering, or Computer Applications, complemented by a decade of relevant professional experience.

• Minimum of 5- 8 years leading teams and people managers, demonstrating strong communication, leadership, and people management capabilities.

• Hands-on experience supporting marketing functions such as email marketing, web personalization, and audience management.

• Proficient in key MarTech platforms and tools, including Eloqua, Adobe Target, Adobe Experience Platform, and Adobe Experience Manager.

• Extensive experience managing complex, strategic automation projects from concept to delivery.

• Strong proficiency in Microsoft Excel, Word, and PowerPoint.

• Proven track record of building and leading high-performing teams while encouraging a collaborative, inclusive culture that drives innovation and excellence.

• Demonstrated success in implementing automation solutions to improve operational efficiency and marketing effectiveness.

• Adaptable and resilient, with the ability to operate in a fast-paced, dynamic environment while ensuring compliance with firmwide policies and controls.

Preferred Qualifications, Capabilities, and Skills

• Exposure to AI-based project implementation is a strong advantage.

• Experienced in delivering executive-level presentations with strong communication and storytelling skills.

• Demonstrated ability to build and maintain positive relationships with key collaborators, including clients, partners, and vendors.

• Experience leading teams from India within a shared services or global delivery model.

Our benefits

To help you stay energized, engaged and inspired, we offer a wide range of benefits including a strong retirement plan, tuition reimbursement, comprehensive healthcare, support for working parents and Flexible Time Off (FTO) so you can relax, recharge and be there for the people you care about.

Our hybrid work model

BlackRock’s hybrid work model is designed to enable a culture of collaboration and apprenticeship that enriches the experience of our employees, while supporting flexibility for all. Employees are currently required to work at least 4 days in the office per week, with the flexibility to work from home 1 day a week. Some business groups may require more time in the office due to their roles and responsibilities. We remain focused on increasing the impactful moments that arise when we work together in person – aligned with our commitment to performance and innovation. As a new joiner, you can count on this hybrid model to accelerate your learning and onboarding experience here at BlackRock.

About BlackRock

At BlackRock, we are all connected by one mission: to help more and more people experience financial well-being.  Our clients, and the people they serve, are saving for retirement, paying for their children’s educations, buying homes and starting businesses. Their investments also help to strengthen the global economy: support businesses small and large; finance infrastructure projects that connect and power cities; and facilitate innovations that drive progress.

This mission would not be possible without our smartest investment – the one we make in our employees. It’s why we’re dedicated to creating an environment where our colleagues feel welcomed, valued and supported with networks, benefits and development opportunities to help them thrive.

For additional information on BlackRock, please visit @blackrock | Twitter: @blackrock | LinkedIn: www.linkedin.com/company/blackrock

BlackRock is proud to be an Equal Opportunity Employer.  We evaluate qualified applicants without regard to age, disability, family status, gender identity, race, religion, sex, sexual orientation and other protected attributes at law.