What we do
BlackRock’s business is investing on behalf of our clients, from large institutions to parents and grandparents, doctors and teachers who entrust their savings to us. We are committed to our clients—period. Our promise is to offer them the clearest thinking about what to do with their money and the products and services they need to secure a better financial future.
That’s why investors of all kinds have made us the world’s largest asset manager, entrusting us with trillions of dollars, and it’s why companies, institutions and global governments come to us for help meeting their biggest financial challenges.
Job description
Description
About this role
About WMC
In August 2020, BlackRock, Temasek and China Construction Bank (CCB) received approval from the China Banking & Insurance Regulatory Commission (CBIRC) to set up a Wealth Management Company (WMC) in Shanghai. BlackRock will hold a 50.1% stake in the joint venture. The WMC will be able to manufacture onshore products for domestic investors.
Business Unit Overview:
We are looking for a dynamic, creative, passionate, and collaborative professional to join our BlackRock CCB Wealth Management Company’s (BLK-CCB WMC) marketing team. This position is based in Shanghai. You will be responsible for building and leading our brand and promoting BLK-CCB WMC wealth management products at different distribution channels in China. The most important distribution channel is China Construction Bank and this individual will need to partner with the BLK-CCB WMC’s client business, and CCB to build marketing strategy, plan, run marketing campaigns, client event, manage digital channel (such as WeChat and our corporate website) and develop digital content to support the brand building and product launch (such as IPO). The successful candidate must be able to form strong cross-functional partnership with key partners, such as client business, compliance, investment, product and regional marketing of BLK.
Overview of Responsibility:
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Lead the BLK-CCB WMC marketing practice and is responsible for formulating a holistic marketing strategy to build its brand and grow its wealth management business.
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Partner with client business to craft marketing strategy that aligns with the business goals. Drive and deliver marketing initiatives, including co-marketing promotion campaigns for IPOs, client events, content marketing (e.g. WeChat), to increase brand profile and support long-term growth of our business in China
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Build and manage the BLK-CCB WMC brand in China, working closely with distribution partners and corporate communications. Develop brand strategy and plan to raise brand awareness, activate brand and build trust among our clients (e.g. relationship managers, CCB’s clients). The strategy will include research, paid media, investor education and product marketing content to be distributed via our own and distributors’ digital platform.
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Develop and handle a robust digital content marketing strategy/ ecosystem, run publication process to distribute informative market views and product information to relationship managers and investors via live-streaming, WeChat and website
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Drive adoption of “Analytics” through developing marketing campaign measurement metrics that help the business make more data-informed marketing and business decisions. Run the marketing budget for BLK-CCB WMC
Experience/Qualifications/Skills:
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At least 5-year marketing experience in a financial institution (preferably at a local asset management company or a local bank) and 8 years of overall work experience
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Good interpersonal and communication skills (written and verbal)
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Proficient in written and spoken Mandarin is required. Candidates with proficiency in spoken English preferred.
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Strong product/investment knowledge, mainly onshore investment products, and capable to utilize market and/or customer research to develop marketing communication plans
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Security or mutual fund related certifications is a plus
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Strong analytical and problem-solving skills
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You should be self-motivated; results driven and have able to establish clear priorities for achieving goals
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Ability to work efficiently in a team environment and have a positive work attitude.
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Able to operate in a fast-paced environment with flexibility in regard to changes in strategy and project plans
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Ability to integrate input from multiple partners while maintaining project schedules and have strong project management skills.
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Strong creative skills, including the ability to generate new insights
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Minimum Bachelor's degree qualification.
Our benefits
To help you stay energized, engaged and inspired, we offer a wide range of benefits including a strong retirement plan, tuition reimbursement, comprehensive healthcare, support for working parents and Flexible Time Off (FTO) so you can relax, recharge and be there for the people you care about.
About BlackRock
BlackRock's purpose is to help more and more people experience financial well-being. As a fiduciary to investors and a leading provider of financial technology, our clients turn to us for the solutions they need when planning for their most important goals. As of September 30, 2020, the firm managed approximately $7.81 trillion in assets on behalf of investors worldwide.
For additional information on BlackRock, please visit www.blackrock.com/corporate | Twitter: @blackrock | LinkedIn: www.linkedin.com/company/blackrock.
BlackRock is proud to be an Equal Opportunity and Affirmative Action Employer. We evaluate qualified applicants without regard to race, color, national origin, religion, sex, sexual orientation, gender identity, disability, protected veteran status, and other statuses protected by law.
BlackRock will consider for employment qualified applicants with arrest or conviction records in a manner consistent with the requirements of the law, including any applicable fair chance law.
Job requisition #
R202447
Balazs
Senior User Experience Designer, Digital Marketing – Budapest
“I like coming to work every day because I know I have the opportunity to help people achieve their goals and make their lives easier.”
Who we are
As a people-centric business, our long-term sustainability depends on our employees and culture. We have more than 16,000 employees in 35+ different countries who speak over 80 languages. We also serve millions of clients from different cultures around the world. We believe a wide range of perspectives and talent is crucial to creating a richer culture for our employees and a better experience for our clients.
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How we typically hire experienced professionals
Online Application
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Recruiter Conversation
If selected to move forward, you’ll have a high-level conversation with a recruiter to discuss the role in more detail and hear more about your experience and career aspirations who will determine if you’re a potential match.
In-person/Virtual Interviews
Selected candidates meet with members of the BlackRock team. There may be a couple of rounds of interviews, where you’ll have the opportunity to meet a mix of employees you’d be working with and gain a clear understanding of the role and our culture.
Offer
At the offer stage, we will present a total compensation package. All offers are subject to background checks and other pre-employment clearances.
WHO WE ARE
BlackRock helps investors build better financial futures. As a fiduciary to investors and a leading provider of financial technology, our clients turn to us for the solutions they need when planning for their most important goals.
Source: BlackRock. Based on $6.52 trillion in AUM as of 03/31/19